Wouldn’t it be nice to tap into Amazon’s customer base, whether you sell on Amazon or not? Amazon is the undisputed juggernaut of online retailers, with over 78% of global customers buying from them in the last six months.
Can other eCommerce retailers benefit from Amazon? Yes, by adding Amazon Pay to their payment methods. Amazon recently teamed up with Worldpay, a company that processes over 40 billion transactions, worth $1.7 trillion per year. Not only does it increase Amazon’s reach considerably, but it gives our international merchants the same advantage.
Websites that offer this digital wallet to their international clientele will find it easier to close the purchase. It allows shoppers to pay using their Amazon account without having to re-enter all their contact and shipping info. It’s already integrated with their Amazon account.
Here are five more reasons why we recommend Amazon Pay to our clients.
Amazon Pay reduces costs in two ways. First, they don’t charge set up fees or monthly management fees like other payment gateways. That’s an immediate upfront saving over other payment options.
Secondly, substantial savings come from their fraud detection and prevention technology. By avoiding fraud and the ensuing bad debt, merchants can prevent significant losses.
Since implementing Amazon Pay, we have experienced a 90% decline in fraudulent payment transactions versus some of our other payment methods.Berj Kacherian, President, AuthenticWatches.com
Amazon Pay uses the same fraud protection tech as Amazon.com. For merchants, that means they don’t get charged for fraud-related charge-backs.